Performance Journalismβ„’

Luminary X Publishing Empire

    DO YOU NEED A CULTURALLY RELEVANT PUBLISHING EMPIRE. A HOST, AN MC, AN INFLUENCER. Maybe a NARRATOR and/or A LUMINARY?

    A CHARACTER THAT CAN DRIVE IT AND RIDE IT AS WELL AS CAPTURE IT AND PUBLISH IT? SOMEONE AND SOMETHING TO MAKE IT POP-OFF AND BLOW-UP JUST RIGHT? That’s us. That’s this. That’s Performance Journalismβ„’.

    Performance Journalismβ„’ is POV, Content, Media and Hype.

    PJβ„’ is what happens when Cultural Anthropology, Lewis and Clark’s Corps Of Discovery and Reality TV become one fully integrated thing and that one fully integrated thing live-thrives in every form of mediaβ€”past, present and future. It’s when everything is a Public Service Announcement in service to the education, entertainment and inspiration of our followers AKA your customers.

    Between Mythical State Of and Manual For Speed we have 90k followers.

    Deep Engagement and a seriously solid record in the Relevancy and Catalysts Depts.

    HOST CREDENTIALS

    Established Cycling Influencer & Outdoor Luminary with a strong, unique and compelling POV. Grew-up doing kick-flips at the Santa Monica Courthouse. Collects Ponchos and hats. Brings unbridled enthusiasm to e-v-e-r-y-t-h-i-n-g and is good at knowing words for stuff.

    Slider with 9 Slides
    Tour De France X Manual For Speed X Inside Line Equipment X Mission Workshop
    Dirty Kanza 200 X 3T X Rapha X Fizik X Bobo Bar
    giro d’italia X 100% Sunglasses Activation
    Host and Coach in an award winning feature-length documentary about Dirty Kanza 200
    Co-host of West Skincare QVC Show and Chopped and Screwed Social Media Campaign
    Have you Seen Him HEAVY FLOW MIX
    Have you Seen Him ALL MOOD MIX
    I would love to work with YOU YOU YOU YOU YOU YOU YOU YOU YOU YOU YOU YOU YOU YOU YOU YOU YOU YOU

    Manual For Speed

    What began as a Contemporary Study of Speed and Spectacle is now, seven years later, a sprawling semi-episodic Fan Art Odyssey. For the history and romance, sure. Totally. But what about the Mutts & Butts, the French sneakers, the HARIBO-ejaculating and noise-polluting caravan, and the fact that watching dusty AF racers pound Fantas in a field among the dead and wounded NEVER gets old? Yeah, exactly, it’s for that stuff too.

    MFS X DEHEN
    MFS x Fizik
    Reach for the Dream Collaboration with Speedvagen, Argonaut, Campagnolo, Fizik, Mavic, Thomas Slater and Kanye West “broke the internet” in 2015.
    MFS Artist Series #7 “Chaos, Color, Motion, and Trajectory” by Zio Ziegler
    MFS Artist Series #15 “Speed Comet” by Anne van den Boogaard. This series was created by MFS to highlight Castelli’s customs program.
    Specialized Red Hook Rocket Espresso star Eamon Lucas. *Fan Club is a series of in-depth interviews with Cycling’s most interesting and talented Professionals featuring Fun Facts and Human Athlete Visual Showcase photography.
    Tao Geoghegan Hart is not a cowboy but he is a big deal in cycling.
    Ben King is also a big deal. Here he is having Yerba Mate with Manual For Speed in San Luis, Argentina.
    Fansies is a super deep catalog of selfies with Professional Racers, Staff, Fans, Support, etc.
    MFS covered the 2015 Tour De France for Vice Magazine.
    MFS Instagram take-over New Yorker Magazine for a week of the 2015 TDF. #chilleurs #kausalbaguette
    MFS created an episodic series for Soigneur magazine called “At The Races”

    Mythical State Of

    From Dead Reckoning, a multimedia deep dive into the Art and Science of Bike-packing to Project Y, an award winning feature-length documentary about why Subject Athletes push their physical, mental, spiritual and emotional limitations to compete in Type 2 events like the Dirty Kanza 200, MSO is the preeminent cycling Thing.

    Mythical State of Twitter Account has 16.4k followers
    MSO Instagram Account has 36.6k followers and so much engagement.
    MSO YOUTUBE CHANNEL HAS 600 FOLLOWERS AND CLIMBING EVERY SECOND.
    YJ X Yanco X Mike Cherney Collaboration. Musette, small pouch, large pouch, fanny pack, backpack. Dynema, waterproof zippers, gold-plated YJ Buffalo cast in bronze
    MSO X Danny Funderburgh X Nomadix Vortex Poncho Collaboration
    Corps of Discovery NASA Bike X Specialized X SRAM
    Finally, a website dedicated to ALL things ATB